Adaptable core

The project is located in the financial and cultural heart of São Paulo with the aim of promoting greater connection and quality of life for the employees. This hybrid concept -adopted by the company- influenced the design decisions and the layout functionality.

 

Functional Design

With 1000m² spread over 80 workstations, the space accommodates up to 200 people for events and collaborative exercises and is designed to offer well-being, motivation and fun. The layout is inspired by its privileged location and the panoramic views it offers. A central, 350m² space faces Paulista Avenue and includes stands, flexible furniture and an integrated area for hosting events for employees, clients and partners, thus reinforcing the concept of adaptability. The spatial layout avoids long corridors and complicated circulation routes, with the aim to create a fluid and efficient workspace that promotes interaction and communication.

 

Material Palette

The colour selection is based on the brand’s corporate identity, where purple becomes the protagonist, followed by shades of grey, orange, blue and green. The use of light wood, contrasts the colourful walls, introducing a layer of coziness. A hydraulic tile in the shape of São Paulo state, created by artist Mirthes dos Santos is installed in the coffee point area, paying homage to the city’s iconic sidewalks. Finally, a colourful mural by artist Ronah Carraro as well as loosely distributed floor and hanging planters in different sizes complete the space.

 

Lighting & Acoustic Insulation

The office layout prioritized natural light by positioning the main workstations close to the façade. In parallel, the meeting rooms are positioned in the centre of the space, becoming acoustic barriers between the eating area and the staff. Acoustic panelling is made from 80% recyclable materials, while an array of soundproof booths is situated close to the building’s core for additional privacy.