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		<title>Streamlining Product Visualization</title>
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		<dc:creator><![CDATA[Konstantinos]]></dc:creator>
		<pubDate>Thu, 11 Sep 2025 14:36:06 +0000</pubDate>
				<category><![CDATA[Trends]]></category>
		<category><![CDATA[furniture design]]></category>
		<category><![CDATA[Product visualization]]></category>
		<category><![CDATA[rendering]]></category>
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					<description><![CDATA[<p>This article by <a href="https://ek-mag.com">Konstantinos</a> was published on <a href="https://ek-mag.com">ek magazine | Architectural Publications</a>.</p>
<p>Producing more than 450 photorealistic product images covering 150 outdoor furniture designs</p>
<p>The post <a href="https://ek-mag.com/streamlining-product-visualization/">Streamlining Product Visualization</a> was originally published on <a href="https://ek-mag.com">ek magazine | Architectural Publications</a> | ek magazine – Architectural Publications.</p>
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										<content:encoded><![CDATA[<p>This article by <a href="https://ek-mag.com">Konstantinos</a> was published on <a href="https://ek-mag.com">ek magazine | Architectural Publications</a>.</p>
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			<h4>Eight Station’s Workflow for Green Theory</h4>
<p>When Green Theory set out to update its furniture catalog, the scope was ambitious: more than 450 photorealistic product images covering 150 outdoor furniture designs. For most studios, such a task would require months of production, endless revisions, and the constant risk of inconsistency. Vancouver-based studio Eight Station saw it as an opportunity to rethink the rendering process from the ground up.</p>
<p>The key was treating workflow design as seriously as visual design. Instead of relying on scattered folders and email chains, the team moved client collaboration into Figma. The platform, more commonly used for interface design, became a central hub where Green Theory could view, comment, and approve visuals in real time -cutting review cycles dramatically.</p>
<p>On the production side, a two-pass rendering method was introduced to maintain consistent shadows and lighting across hundreds of images. They also built a tailored material library by scanning actual finishes at Green Theory’s factory, ensuring powder-coat colors, wood grains, and stainless steel textures looked true to life. For stainless steel, they solved tricky reflection issues using Corona Ray Switch Materials, keeping the surfaces realistic without unwanted artifacts.</p>
<p>Automation played its part too. Photoshop scripts handled repetitive tasks, while an organized Google Drive structure ensured no assets were lost along the way. By combining technical precision with efficient systems, the team transformed what could have been a stressful, drawn-out process into a streamlined and scalable workflow.</p>
<p>The result was a complete catalog of consistent, high-quality visuals delivered on time. More than a rendering project, the collaboration demonstrated how process innovation can unlock creativity at scale. For studios tackling similar challenges, Eight Station’s work is a reminder that the future belongs to those who merge artistry with smart, systematic workflows.</p>

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</div><p>The post <a href="https://ek-mag.com/streamlining-product-visualization/">Streamlining Product Visualization</a> was originally published on <a href="https://ek-mag.com">ek magazine | Architectural Publications</a> | ek magazine – Architectural Publications.</p>
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