Interactive environment

Blending 1960s influences with retro-futuristic designs, the store is a modern space that emphasizes the drama and artistry of coffee brewing.

 

Spatial Layout

The entrance is located in the middle of the three façade openings, leading to an initial zone of linear table seating. The store interior features an open-plan layout, with the main bar centrally positioned and table seating arranged along the perimeter to frame the walls. A corridor extends to the restrooms and further to the staff and product preparation areas. The central bar, crafted from stainless steel to accentuate its futuristic aesthetic, incorporates an internal conveyor belt at shelf height. This innovation transforms the counter into a dynamic “carousel,” where the continuous movement and mechanical delivery of coffee add a theatrical dimension to the space.

 

Materials & Furniture

The furniture features sofas with wooden frames and leather seats, complemented by minimalist chairs and tables with metallic finishes. The building’s existing roof structure was preserved and fitted with custom-made fixtures, covering a total of 105m². These fixtures, manufactured in sections and suspended, highlight the space’s industrial aesthetic. Plaster elements with cast moldings adorn the walls, adding a refined touch. Meanwhile, materials such as wood, metal, and tiles with geometric patterns evoke a sense of nostalgia. Along the perimeter, 72 frames were installed, each telling a story through concepts and graphic depictions of the human relationship with coffee.

 

Brand Identity

Large velvety teal curtains seamlessly integrate with the surrounding materials and can occasionally obscure the shop’s operations from passers-by. Every element of the space -along with the corporate identity, printed materials, packaging, staff attire, and serving items- has been carefully chosen to perfectly capture and convey the intended sense of character.