7+1 Reasons Why Architects Will Visit 100% Hotel Show 2024, November 9-11 at MEC Peania
Architects, Designers, and Technical Offices have always been a strategic audience for the 100% Hotel Show, as the exhibition considers their role in the design and creation of unique hospitality spaces to be absolutely crucial. However, this year, the architectural element has been significantly enhanced, with the addition of several new features that elevate architecture and design as key pillars of the exhibition’s content.
Below are 7+1 reasons why this strategic audience will visit the 100% Hotel Show 2024.
- Special “100% Discoveries” Zone: A new section placed at the start of the visitor’s journey (right after check-in at the reception and before entering the main exhibition area). Here, selected businesses with new and innovative solutions discovered by the exhibition’s special team are showcased. In the 6 booths of the “100% Discoveries” zone, you’ll find cutting-edge materials, products, and design proposals that will inspire your next project!
- Inspired Architectural Installations and Proposals for Hotel Architecture: Selected offices design and present their own installations with specific proposals for hotel spaces or references to their design philosophy. Visit the booths or installations of firms like Urban Soul Project, Next Design, Studio Bonarchi, KAAF|Kitriniaris, Metamo Studio, HostCompass, and others. See innovative materials and products in application, and engage with different approaches to designing and constructing hospitality spaces.
- Targeted Business Contacts with Selected Exhibitors: The 100% Hotel Show is a “boutique” exhibition where, without the time pressure and chaotic environment of larger shows, you can meet your future business partners, reconnect with existing ones, discuss your ongoing projects, or learn about new trends and products. Selected exhibitors with materials, furniture, automation solutions, lighting, development services, special constructions, hotel products, and more will be waiting for you for informative and creative interactions.
- Hotel Architecture Exhibition: In the “Architect Zone,” in addition to the booths, a special area will host the Hotel Architecture Exhibition, where participating architectural firms will present selected projects through special boards, showcasing their design approaches. This way, the “Architect Zone” will host a wide range of architectural inspiration and become a platform for information and interaction with visitors. The Hotel Architecture Exhibition at the 100% Hotel Show 2024 is organized in collaboration with the architectural online magazine Archetype.gr.
- Special “100% Selected Furniture” Zone: This section will feature selected furniture for luxury accommodations and villas, where participating companies will showcase their most “masterpiece” products in a direct and unique way, inviting you to explore them.
- 100% Hotel Design Awards: The prestigious Hotel Design Competition consists of two major award categories: a) Project Awards and b) Product Awards, encompassing the entire spectrum of design for creating competitive hotels with a unique identity. During the exhibition, the shortlisted entries will be presented in a special area, giving visitors the chance to vote for their favorite for the Audience Award. On Sunday, 10/11 at 10:30 AM, the glamorous award ceremony will take place — a true celebration of hotel architecture and design.
- Workshops on Hotel Development and Design: Specific sessions of the 100% Hotel Show 2024 workshops will focus on hotel development and design, covering topics related to new trends, innovative technologies, and best practices in the hospitality sector. Themes such as “Hotel Strategy: From financing to the concept and branding of a new investment,” “Hotel Construction: Photorealistic rendering & the importance of static studies in hotel design,” “Hotel Masterplan: Hotel requirements before the design phase,” “Hotel Design: The story behind successful hotel projects,” “Hotel Interior: Materials in the hospitality experience,” and more, will offer practical solutions and insights to help participants gain knowledge they can immediately apply to their projects.
- And one more, not immediately obvious but absolutely important reason: As with all targeted professional exhibitions, architects, designers, and technical offices will have the opportunity, through interaction with exhibitors and other visitors, to become part of the industry’s developmental process at all its stages (design, materials, construction). Most of the time, this process happens subconsciously, but it is highly productive for all parties involved!
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