Salone del Mobile.Milano 2026 | Fiera Milano, Rho, Italy | ek magazine

Global connections, new curatorial territories and an unprecedented openness to Contract. Salone del Mobile.Milano 2026 sets the coordinates for the project’s near future.

The countdown to the 64th edition of the Salone del Mobile.Milano, the most important international furniture and design industry event, from 21^st to 26th April, at Fiera Milano Rho, is on: more than 1,900 exhibitors (36.6% from abroad) and over 169,000 square metres of net exhibition space completely sold out. At the centre of it all is the eagerly awaited return of the biennial exhibitions: EuroCucina with FTK – Technology For the Kitchen, and the International Bathroom Exhibition.

Completing the picture is SaloneSatellite with 700 designers under 35 and 23 international schools and universities. These figures confirm that the Salone is not only the most important international furniture and design fair, but also an active and evolving cultural infrastructure: a relational and strategic driver that fuels global connections, disseminates shared visions and consolidates Milan’s role as the capital of contemporary design.

The common thread running through the 2026 edition will be an increasingly integrated architecture of content and exhibition itineraries. The Salone is also embarking on a new venture, which will lead to the debut of Salone Contract in 2027 — the Masterplan has been entrusted to Rem Koolhaas and David Gianotten (OMA). From the interpretation of contexts to the visitor experience, integrated supplies and the strengthening of B2B networking.

Debuting also Salone Raritas. Curated icons, unique objects, and outsider pieces: 25 exhibitors will create a new platform, a bridge between special production and the design market, curated by Annalisa Rosso, Editorial Director and Cultural Events Advisor of the Salone del Mobile.Milano, with exhibition design by Formafantasma.

A Luxury Way will feature Aurea, an Architectural Fiction, an immersive installation designed by Maison Numéro 20: an imaginary hotel that transforms interior design into narration and scenography, leveraging the emotional and sensory dimensions of living. Bringing this narrative together and amplifying it, the communication campaign A Matter of Salone is a collective project that puts matter back at the centre as the origin and meaning of design, translating the transition from gesture to form and meaning into images, and a reworked visitor experience: a clearer and more intuitive wayfinding system will help visitors find their way around the fair more easily, fostering discoveries and encounters and making the complexity of the event easier to understand.

Learn more here.

02: Aurea_Salone del Mobile.Milano 2026_illustration_MN20

Salone del Mobile.Milano 2026 | Fiera Milano, Rho, Italy

Related Posts